MTN Nigeria will invest ₦1 trillion in 2025 to enhance service quality but warns that without policy stability and inflation-linked tariffs, the telecoms sector risks collapse.
MTN Nigeria Chief Executive Officer, Karl Toriola, has announced that the company will invest about ₦1 trillion in 2025 to improve service quality, despite severe economic headwinds. Speaking to journalists on Thursday, Toriola said the spending reflects MTN’s commitment to enhancing customer experience.
He explained that service quality is tracked daily using speed tests, Facebook analytics, and third-party benchmarks, all of which show gradual improvement. “When quality of service improves, nobody notices — but when it drops, everyone does,” Toriola remarked.
He noted that MTN outspent competitors nine to one on capacity, which over time shifts “wallet share” to providers with better service.
Toriola, however, warned that Nigeria’s telecoms sector requires stable policies, foreign exchange access, and mechanisms to adjust tariffs in line with inflation. “In 2024, we were making a loss and cash-flow negative. Our costs went up fourfold, yet we were unable to adjust tariffs until early 2025,” he said.